Free AEO audit: 30 live AI answers about your business, word for word.

An AEO audit is a document, not a score. It records the questions your buyers ask an AI assistant, what each engine answered, whether your business was named, and who was named instead. The free audit on this page produces that document for your business in about three minutes: 10 questions on ChatGPT, Gemini, and Perplexity, 30 answers in full.

The five parts of an AEO audit

This is our own framework for what an audit should contain, whoever runs it. If you are about to pay for one, ask to see all five.

1. The question set. The exact questions asked, written the way a buyer asks them: about their problem, without your brand name. An audit that hides its questions cannot be repeated, and an audit that cannot be repeated cannot show progress.
2. The answers, word for word.What each engine actually wrote. A summary of an answer is someone's reading of it. You want the text.
3. Who was named instead. On every question where you were missing, the businesses that took the place, checked against the answer text.
4. The work that follows. Each gap turned into a specific thing to build: which question, what the engine said, what page or change would answer it.
5. Site access.Whether the engines' search crawlers can read your site at all, and whether your pages carry structured data.

What the free audit delivers

Parts one to four. This is the list of what is in the document, printed from the same source the report is built from:

• Your scoreboard. Whether ChatGPT, Gemini, and Perplexity name you when buyers ask without your name, link to your site, and name you first, plus how you do when someone is choosing who to use: 10 buyer questions asked live (30 answers).
• Every question, every engine, word for word. All the questions we asked and exactly what each engine wrote, with your name and the businesses AI named instead highlighted.
• Who AI named instead. The businesses the engines named on the questions where you were missing, each one checked in the answers themselves.
• How AI describes you when asked by name. If an engine mixes you up with another business of the same name, or cannot find you, the report shows it with the engine's own words.
• Up to 3 work orders. Real questions from your own scan where you were missing: what the engines said, why, and what gets built.
• Your first 7 days, mapped. What a free trial would do for your business, day by day, with the plans side by side. No card.
• A PDF that's yours for good. Download it and it's permanent, and the link to it opens without an account. The audit asks for your email so a link to the report reaches your inbox too; there is nothing else to fill in and no card at any point.

What it does not deliver

Part five. The free audit reads the engines' answers and does not report on your site's crawler rules or markup. Those checks are quick to do yourself, and the page-side list on the checker page walks through them, crawler by crawler. It is also a single reading on 10 questions; the limits of that are below.

How to run an AEO audit by hand

Everything the form does can be done with three browser tabs and a spreadsheet. It takes an afternoon, and doing it once by hand is the best way to understand what any audit is telling you.

1. Write ten questions. The things a buyer types before they know your name: the problem, the place, the comparison. Leave your brand out of all but one or two.
2. Ask each one in ChatGPT, Gemini, and Perplexity. Use a fresh conversation each time so an earlier answer does not color the next.
3. Record four things per answer. Were you named, was your site linked, how early did you appear, and who else was named.
4. Mark the gaps. Every question where a competitor was named and you were not is one line of work.
5. Check site access. Run the page-side list linked above.
6. Keep the sheet. The same ten questions, asked again next month, are your trend.

The limits of one audit

An audit is a reading on one day. The engines compose a fresh answer each time they are asked, so a business can be named on Monday and missing on Thursday without anything having changed on its site. One audit tells you where to look. It takes repeats on the same questions to tell you whether the work is moving anything.

That repetition is what the paid product does: the Solo plan asks 100 questions daily for $149 a month (pricing). You do not need it to run the audit above or to act on what it shows.

What to do with the audit

• Start with one gap, not all of them. Pick the question closest to a sale where a competitor was named and you were not.
• Read what the engine linked. The cited page is the model answer. Yours has to say something that page does not.
• Publish, then re-ask the same question. Not a new question. The same one.